Every channel sells. One board says at what margin.
CEDX Store is the trading console for the whole operation — online, the register, the marketplace, wholesale and the assistant channel — gross sales, open fulfilment and contribution margin on the same row, with the SKUs dragging margin named on a board.
The margin-risk board does not say sales are up. It says one pant is selling at -37.9% net, and which promo code did it. That is the conversation a store console should start.
store.cedxsystems.com — live build
Runs on demo data. Northline Outfitters is the software's demo workspace, not a customer.
$206K gross sales in view420 orders across five channels
36.4% contribution marginagainst a 28% target, printed on the card
207 orders open fulfilunfulfilled plus partial, flagged on screen
What it is
A trading console, not a storefront.
One order table across five channels
The Orders tab holds 420 orders with payment and fulfilment state on every row, filterable by channel — online, POS, marketplace, wholesale, assistant — and by state, from unfulfilled to restocked. A 23-item wholesale row at $1.4K pending sits next to a $152.38 online order already fulfilled.
Order, channel, payment, fulfilment, total, items per row
Channel and fulfilment chips combine freely
Filtered total $227K across 420 matching
store — screen-2
Margin is priced per SKU, not per quarter
The Products tab lists 340 products with price, stock, promo depth and 30-day units in the row — so a SKU at stock 0 with a 15% promo still running is visible as a problem, not discovered at month end. Inventory value stands at $2.81M at cost.
Stock, promo % and units-30d on the same row
160 products on promo, filterable by family
Inventory value $2.81M at cost, on the card
store — screen-4
Customers carry LTV, not just emails
The Customers tab knows the 180 buyers as segments — new, repeat, VIP, at-risk, wholesale — with orders, lifetime value, channel and last order per row. The top wholesale account shows 49 orders and $107K LTV.
LTV sum $1.65M across all segments
39 customers in the VIP loyalty segment
Orders, LTV, channel and last order per row
store — screen-3
Product tour
Four screens, captured from the running build.
Not a mockup and not a concept deck. This is what opens at /app/store.
store.cedxsystems.com
01 — Overview
The trading brief, with the leaks named
Six cards carry the period: $206K gross sales, 420 orders, 207 open fulfil, 36.4% contribution margin against the 28% target, 51% fulfilment rate, and $159K of margin at risk across 85 SKUs. The alerts arrive root-caused: the SUMMER20 code is at 92% of its usage cap with high margin drag, and 142 SKUs sit at or below reorder point.
Sales by channel as a five-way donut
Assistant checkout at 3.4% of paid sales, +52% AOV vs blended
Margin-risk board names the worst SKUs and their net %
02 — Orders
420 orders, filterable to the ones worth touching
Tabs cut the table to all orders, open fulfil, paid or SLA risk; chips stack channel and fulfilment state on top. The rows tell the story plainly — a refunded online order already restocked, a wholesale order pending with 23 items.
Tabs: all 420, open fulfil 207, paid, SLA risk
Refunded and restocked are first-class row states
Search by order number or customer, export to CSV
03 — Customers
A customer list that knows who pays
180 customers with segment chips across the top and LTV on the row. The wholesale segment dominates the demo view — rows of 20 to 49 orders each — and the list sorts by lifetime value instead of alphabet.
Segments: new, repeat, VIP, at-risk, wholesale
LTV per customer, sortable, $107K at the top
Channel and last-order date on every row
04 — Products
The catalogue with stock and promo depth in the row
340 products, 300 active, 160 on promo. Price, stock, promo depth, channel and 30-day units share the row, so the bestseller at 1,540 units and the stocked-out pant at zero are visible in the same glance.
340 products, $2.81M inventory value at cost
Promo depth next to stock, per SKU
Family chips: apparel, footwear, packs, gear and more
Who runs it
Three roles watch the same board.
Roles, not references. We have no named customers yet, so nobody in these photographs is quoted, credited or claimed as one.
E-commerce lead
Owns the trading brief: gross sales, channel mix and the margin-at-risk board read before the next promo calendar goes out.
margin at risk · $159K
Fulfilment lead
Works the open-fulfil queue and the SLA-risk tab — 207 orders in the demo view — before the carrier cutoff, not after.
open fulfil · 207
Merchandising
Watches promo depth against stock: 160 products on promo, and the ones selling below their margin target already named on the board.
on promo · 160
The shape of it
What the demo workspace actually looks like.
Every figure below is legible in the captures above. Nothing here is a projection of your estate — it is the state of the demo data.
$206Kgross sales in the demo view420 orders, five channels
36.4%contribution margintarget 28%, printed on the card
$159Kmargin at risk85 SKUs selling under target
$2.81Minventory value at cost340 products, 300 active
Paid orders by channelshare of seed · the five-channel donut on the Overview
Wholesale48
Marketplace5
Online4
POS4
Assistant2
Fulfilment rate51% closed fulfil share · 207 orders still open
Closed fulfil · 51%
Open fulfil · 207 orders, unfulfilled + partial
Contribution margin vs target36.4% against the 28% target, on the card
36.4%
Contribution margin · 36.4%
Target · 28% — the delta is printed beside it
How it runs
A trading day, in the order it actually happens.
01
Sell
Orders land from five channels into one table — online, the register, the marketplace, wholesale and assistant checkout — payment and fulfilment state on the row.
02
Fulfil
The open-fulfil count and the SLA-risk tab say what to touch first; 207 orders were open in the demo view, with the oldest wholesale rows aged by items and payment state.
03
Watch margin
The Overview prices the damage as it happens: contribution margin against target, margin at risk in dollars, and the SKUs and promo codes causing it named on the board.
04
Restock
142 SKUs sat at or below reorder point, and the Products table shows stock next to promo depth — so the buy and the discount get argued about together.
One record
The same channels, the same workspace, across the estate.
Store's captures and its siblings' show the same demo workspace — Northline Outfitters — and the same channel taxonomy. That shared record is the point of the estate.
Finding this out on the third call is worse for you than reading it here, and worse for us.
Store is not generally available. What opens today is the live build running on demo data — Northline Outfitters is the software's demo workspace, not a customer or a reference.
We have no named customers to show you, so this page shows none. The customers, orders and SKUs in the captures are the demo seed.
The trading figures — $206K gross sales, 36.4% contribution margin, $159K margin at risk — are the demo data's state, not benchmarks and not projections of your estate.
The assistant-checkout figure — 3.4% of paid sales at +52% AOV — describes the demo seed's assistant channel. It is not a conversion claim about your store.
Store is the trading console across channels; nothing in the captures builds or themes a storefront, and we do not claim that here.
No audit or compliance certification has been issued for Store. What we can evidence about hosting, encryption and access is on the security page.
Yes. Every screenshot is a capture of the running build and you can open the same build at /app/store. It runs on demo data, which the workspace banner makes plain rather than hiding in a disclaimer.
Where do the channel figures come from?
From the demo seed. The sales-by-channel donut and the order table are two views of the same 420 demo orders — nothing on the page is a projection or an industry benchmark.
What is margin at risk?
The dollar value of sales running on SKUs priced under their margin target — $159K across 85 SKUs in the demo view — with the worst rows named on the board along with the net percentage and the promo code involved.
Does Store replace my storefront?
No, and the page does not claim that. The console you see is the trading layer behind the channels — orders, customers, products, discounts and margin — not a storefront editor.
What does the fulfilment rate mean?
The share of fulfilments closed in the view — 51% in the demo seed — with the open 207 broken out as unfulfilled plus partial, so the queue size is a number and not a mood.
Is CEDX Store audited or certified?
No certification has been issued. What we can evidence about hosting, encryption, tenant isolation and production access is written up on the security page.
The board is live. Go argue with the numbers.
Live build, demo data, no card. The margin-risk board is on the first screen.